So, if SEO is Dead...

If Search Engine Optimisation is dead, as many people would have you believe, it follows that you would expect a website's visitor numbers to be more or less independent of optimisation.

This would be especially true in the last few months since Google's latest SEO-busting algorithm change, with little to be gained from link-building, on-page optimisation, internal structure, and all the other staples of conventional SEO. At the same time, an established domain with lots of citations and pre-existing presence ought not to be affected by a redesign and a neglect of that 'obsolete' SEO.

In which case, why did this happen to a website that was relaunched just last week?

As you can see, traffic to the site, which had been generally rising until last week, all but stopped on November 29th, almost as though someone has thrown a switch.

We'll save the site owner's blushes by not naming them but rest assured we are encouraging them to get to grips with basic SEO as soon as possible!

Roy

PS. You can learn the kind of basic SEO that would certainly benefit the website's owner from my book 'Really Simple SEO for Business Owners', available on Amazon Kindle.

PPS. You can also ask for our help, at www.cinnamonedge.co.uk 

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Novanna Measurement Systems: New Blog Added to the Main Novanna Website

Novanna Measurement Systems: New Blog Added to the Main Novanna Website:  

It was a bit of a wrestling match with the shopping cart program but I got there in the end!

"We've decided to add an articles blog to the main Novanna website in order to better inform our readers, customers and followers and allow ..."

What's this Google Photography Business?

Last week I heard about a new service being rolled out by Google, and I heard about it in the way I like best: with an offer for our company Cinnamon Edge to become an exclusive supplier. 

After undergoing lots of tests and an intensive grilling, photographer Mark Swanson has been granted Google Trusted Photographer status, meaning he is one of very few photographers in the UK who's allowed to supply Google Business Photography, or GBP..

Google Business Photography takes their acclaimed Street View technology right inside your business, allowing potential customers to browse your premises and get a better impression of your business from the 360 degree panoramas and 'walk-throughs'. It's great for shops and brilliant for restaurants, bars, hotels and spas.

Learn more about GBP here.

Mark liked what he saw of Cinnamon Edge and approached us last week via Twitter. We wasted no time and met this week to agree terms. What that means to you is Cinnamon Edge are your first port of call for Google Business Photography in the Bury St Edmunds area.

As it's a new service, GBP is very competitively priced at the moment. Prices will rise as it becomes better known, so if you're interested in getting a real advantage in these tricky times, contact us at info@cinnomedge.co.uk or email me at roy@royeveritt.com.

Or call us on 01284 767193.


Roy