I've been spending part of the last week on promoting a new local business, Flatpack Suffolk, who assemble flat pack items in your home or office, including furniture, equipment and small garden buildings.
The brief was simple - "Free or very cheap"!
That makes it very pleasing to be able to point to a website on page two of Google and two or three mentions of Flatpack Suffolk on page one, depending on the exact search term and the vagaries of Google's personal results pages.
This has been done with a blogger-based website (meaning it has ten indexed pages, as well as the standard blog), some local directory submissions, and Flatpack Suffolk also has accounts on Twitter and Facebook. You'll probably notice that all those things are free.
You can do this too. When a new local business can start to build such an obvious presence in less than a week, why do so many local businesses have no Internet presence at all?
There's a lot more to online marketing for business than your website - online marketing in 2011 is all about the size and effectiveness of your online presence, using every means at your disposal.
If you need help with any of that - expertise, training or hands-on help, contact an online marketing specialist like Cinnamon Edge. .
Roy
Email me roy@cinnamonedge.co.uk or call us on 01284 753912 to discuss your needs.
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